API Integrations

Your apps were never built to work together — we make them
one system

Integrations rarely fail on the code. They fail because nobody wrote down the business logic and nobody read the docs. We do both first, then connect your systems so the data moves on its own.

The real cost of disconnected systems

Revenue grows, profit doesn’t

Every system that doesn’t talk to the next one is paid for twice — once for the licence, once for the person re-keying the data. More volume just means more of that.

Your team is tired of it

Copying the same record into a third tool is nobody’s idea of a career. People stop caring, start watching the clock, and every new hire has to be taught the workarounds before the job.

Clients feel every gap

The wrong figure on an invoice, an order that sat somewhere for 2 days, an answer that needs 3 people. They don’t see your stack — they see the mistake.

What sits between your apps

The code is the easy half. The work is deciding what should move, when, and which field it lands in — written down in plain English first, then built against what the APIs can actually do.

webhook REST API The integration What we write down before we write any code 1 Business rules Deal won and over £5k → raise the invoice 2 Field map deal.amount → invoice.total, and 23 more 3 Retries and alerts Xero down? It queues, retries, and tells us Your CRM A deal is won Someone moves it to Closed Won.Nothing else happens by hand. Accounting Invoice raised Against the right customer, withthe paid status coming back. Ops & comms The team is told One message, to the people whoneed it, with the numbers in it. webhook REST API The integration What we write down before we write any code 1 Business rules Deal won, over £5k → invoice 2 Field map deal.amount → invoice.total 3 Retries and alerts Down? It queues and retries Your CRM A deal is won Someone moves the dealto Closed Won Accounting Invoice raised Invoice created againstthe right customer Ops & comms The team is told One message, to thepeople who need it

How we build your integration

1

Discovery call

Where the jam is, and what it costs you in hours and in money. We read the docs of both systems the same week, so you know the integration is possible before anyone quotes it.

2

Business rules

When should data move, and which data — written in plain English, not in code. We draw the flow out so you can check it against how the business actually works.

3

Data mapping

Back into the documentation: which field goes where, what each one is really called, what happens when it’s empty. You get that as a document you own.

4

Build, test, deploy

Built and tested against your real data, deployed to your infrastructure, then monitored — so if an API changes, we know before you do.

Talk with an expert

Tell us where the manual work piles up. We’ll come back with what’s automatable and what it would take.

  • A 30-minute call to learn about your business
  • A straight answer on what AI can and can’t do for you
  • Case studies from our work, relevant to your challenge